Use Vlogging As A Tool To Share Your Personal Side

Vlogging provides a great outlet to tap into passions and share them with the masses. Those closest to you will also learn things they didn’t know about you. Many of you probably don’t know that I used to participate in bodybuilding competitions, for instance.

One of my resolutions for 2020 has been to get back in the gym consistently and enter a show. As I vlog about this fitness journey, I make sure to relate it back to my business. There is synergy between the level of dedication and commitment it takes in the gym to how committed I am to grow TB Media Group and help my clients market their businesses.

I employ this philosophy with my clients. An attorney I work with shared a personal blog about losing her mom to Alzheimer’s to create awareness and raise money for the cause. Readers remember stories, so it made a great impact with her newsletter subscribers and established her as somebody who cares about giving back to her community, which translated into business growth.

Another client is a family lawyer who opened up about surviving cancer. Her treatments prevented her from having biological children, so she decided to adopt a son. Her transparency about battling an illness and navigating adoption make her relatable to clients going through these same challenges. She not only has book smarts to counsel…